Amul has also done a topical on the remixed Bollywood number the peppy track Kala Chasma going viral globally. Actor Sidharth Malhotra has given his approval to Amul’s take on the Kala Chashma trend.
The song Kala Chashma is from the 2016 film Baar Baar Dekho. The Amul Topical features three doodles – one female dressed in a blouse and a dhoti wrap, a guy dressed in a formal pants suit, as well as the mascot of the brand.
The trio was seen flaunting their kala chashma. “Kala Chashma, Peela Chakhna,” read the text on their Topical as Amul remixes the trend with tea.”