Determined to reach out to farmers, the IFFCO publicity van has reached out to the remote backwaters of Kerala, informed an upbeat IFFCO MD Dr U S Awasthi through a tweet.
It bears recall that IFFCO had launched smart vans carrying the message of successful use of Nano urea in farms across states recently. Known as Publicity Van, these are currently touring various parts of the country.
Sharing its Kerala experience, MD tweeted “This is another example of IFFCO’s commitment for the farmers of the country. Here; an IFFCO Nano Urea promotional van on the backwaters of Kerala can be seen with IFFCO officials educating & empowering farmers on floating boats covering all the villages”, he tweeted sharing the pics of the event.
One such Publicity Van earlier reached in the villages of Pali in Rajasthan. The van attracts farmers wherever it goes, informed IFFCO PR Head Harshendra Vardhan Singh. IFFCO officials have fanned out across the country to educate masses on the usefulness of Nano urea, he added.