Embarking on a fresh plan of expanding its business, GCMMF known for its brand AMUL contemplates establishing more than a thousand outlets across the country in 2012-13.
Amul with about seven thousand outlets marketing a range of dairy products remains one of the biggest players in India. Posting a continuous growth in business, Amul has an impressive annual turnover of nearly twelve thousand crore.
Amul is set to surge ahead adding to its business turnover in the days ahead, without being afraid or uncomfortable about its rivals.
According to Mr R S Sodhi MD, GCMMF, there is always a touch of freshness and novelty about Amul. The popular brand keeps refurbishing its image through a continuous innovative advertisement campaign.
Amul is so well known a brand that it needs no introduction. Dairy products and Amul are synonymous in India.